Skip to main content

Sage Founder Don Green Passes Away

Green was “driven by the simple goal of making the finest casting rods for anglers around the world.”

Sage Founder Don Green Passes Away

Don Green (holding fly rod in front) founded Sage Fly Fishing in 1980 as the Winslow Rod Company with just six employees and 1,500 square feet of manufacturing space. It is still located on Bainbridge Island, Washington, but now has 175 employees and a 30,000-square-foot facility. (Photo courtesy of Farbank Enterprises)

The founder of Sage Fly Fishing Don Green passed away January 26, according to an Instagram post by the high-end fly-rod company.

According to the post: “Among many things, Don was a man of immense integrity, a passionate angler, and a pioneer of modern fly rod design. Don’s influence on fly rod performance stretches well before Sage came to be, dating back to the 1950s – his innovation using graphite material revolutionized fly rod design forever. Through all of his accolades, Don remained a humble man, never seeking the spotlight, driven by the simple goal of making the finest casting rods for anglers around the world. He empowered those in the field to be the spokespeople for his work. Those he tasked with this responsibility were, and are, some of the finest the fly fishing world has ever seen. This organically created a sense of ownership with Sage, and belonging to a community and culture that his rods were creating – everybody wanted to be a part of it, it was infectious. Don’s legacy lies in that culture, which lives strong to this day, and will continue well into the future.”

Green founded Sage in 1980 as the Winslow Rod Company with just six employees and 1,500 square feet of manufacturing space. It is still located on Bainbridge Island, Washington, but now has 175 employees and a 30,000-square-foot facility. Green had formerly worked for Fenwick and Grizzly rod companies. To read a complete account of the history of Sage fly rods, click here.

Two men wearing sweaters talking, holding fly rods and reels.
Green, left, was very proud of the company he built. (Photo courtesy of Farbank Enterprises)

Green was proud of the company he built. In his own words: “Sage is a small company with our stated goal to build high performance, well-balanced aesthetically pleasing rods that will give years and years of enjoyment and will perform in a way that will enhance the fishing experience. I can guarantee that Sage will continue to research new materials as they are developed and will continue to search out new ways to build a better fly rod.”

A black-and-white photo of a man holding a large fish in the water, kneeling with a fly rod.
Green on the cover of Sage's 1982 catalog. (Photo courtesy of Farbank Enterprises)

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Recommended Articles

Recent Videos

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Destinations/Species

Science in the Thorofare

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
How-To/Techniques

How to Tie the Picky Eater Perdigon

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...

Fly Fishing the Plunge Pools of Yosemite Falls

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Gear

Scientific Anglers Launches Reimagined Tropical Saltwater Fly Lines

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Gear

Check Out Grundens' New Vector Wader!

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Gear

Fly Fishing the Plunge Pools of Yosemite Falls (trailer)

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Gear

Fly Fusion Trout Tour Sizzle Reel

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
Gear

Introducing Orvis's New 4th Generation Helios Fly Rod

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
How-To/Techniques

How to Tie Dorsey's Top Secret Baetis Fly

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
News

Orvis Presents “School of Fish” Full Film

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
News

Orvis Presents “School of Fish”

Writer, fishing guide, and fly-shop owner Hilary Hutcheson and her family planned on enjoying a camping slash fishing tr...
News

Hilary Hutcheson's videos of Hurricane Ian aftermath

Fly Fisherman Magazine Covers Print and Tablet Versions

GET THE MAGAZINE Subscribe & Save

Digital Now Included!

SUBSCRIBE NOW

Give a Gift   |   Subscriber Services

PREVIEW THIS MONTH'S ISSUE

Buy Digital Single Issues

Magazine App Logo

Don't miss an issue.
Buy single digital issue for your phone or tablet.

Buy Single Digital Issue on the Fly Fisherman App

Other Magazines

See All Other Magazines

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Get the top Fly Fisherman stories delivered right to your inbox.

Phone Icon

Get Digital Access.

All Fly Fisherman subscribers now have digital access to their magazine content. This means you have the option to read your magazine on most popular phones and tablets.

To get started, click the link below to visit mymagnow.com and learn how to access your digital magazine.

Get Digital Access

Not a Subscriber?
Subscribe Now

Enjoying What You're Reading?

Get a Full Year
of Guns & Ammo
& Digital Access.

Offer only for new subscribers.

Subscribe Now